CORPORATE IDENTITY DEVELOPMENT
Corporate Identity remains one of the key elements in licensing and franchising. Visual identification of your business and its communication of corporate message relies on having well developed and strategically placed corporate identity elements.
Care is taken when developing the corporate design scheme not only merging the form and function of the design but considerations like color psychology, practicality in implementation and marketing impact.
Identity development programs are designed and conducted by our associate firm, Delta ID.
|Corporate Identity Scheme||Developing an entire Corporate Identity Scheme from logomark design to uniforms etc., requires an advanced understanding of design, marketing and communications. Comprehensive development usually includes Corporate Identity Manuals establishing the formats, specifications and use.|
A primary strength of delta ID is in designing attractive and practical corporate designs for outlets and offices.
Retail design is a specialized area where skill meets operational realities. Consideration is given to design concerns like form, image projection, strategic lighting, practicality of fit-out and materials, etc. while balancing the operational observations like visual merchandizing display, in-store traffic flow, ergonomical layouts and other considerations.
|Visual Merchandizing Display||Methods to display products effectively. Appropriate VMD schemes can enhance your presentation and lead to more sales. The display concept, schematic layoout, positioning, traffic flow and lighting are some of the factors taken into account.|